News, Tips, and Insights for Publishers.
Best Ad Revenue Optimization Strategies
Digital channels continue to drive global ad spend growth. With the increasing demand for online ad inventory, publishers are lookig for various ways to increase their own ad revenue potential. There are several approaches to revenue optimization for websites,...
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What to Look For in a Monetization Partner.
How do you find a monetization partner who will maximize your revenue, work in your best interest, and let you focus on the content that keeps your users consistently coming back? Most importantly, how do you evaluate them to be sure that they are delivering on your...
Smart Ad Refresh: The Opportunity You May Be Missing
Can you increase your revenue for each visitor without disrupting user experience?Yes, you can. And without increasing the number of ad placements.Smart Ad Refresh is the feature that more publishers are adopting to drive more revenue. What is Smart Ad Refresh?Smart...
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