Privacy Policy


This privacy policy (the “Privacy Policy”) describes the ways in which Effyis, Inc. d/b/a Blue Carbon Consulting and (collectively “Blue Carbon”) collects, uses, and shares information collected from or about you while you are using our website at (the “Site”). Blue Carbon respects the privacy of the individuals that use the Site, and this Privacy Policy describes how Blue Carbon uses the data it collects or receives from users of the Site.

Your information, including Personal Information, may be stored in the United States or other countries where the data protection and other laws may not be as comprehensive as those in your country. By using the Site, you consent to your information being collected, used and transferred as set forth in this Privacy Policy.

Information on Privacy

The United States federal government and technology industry have developed practical tips to help you guard against Internet fraud, secure your computer and protect your Personal Information. For more information on tips and safety to help you guard against Internet fraud, see

Information Collected

Personal Information

If you use the Site, Personal Information about you may be collected and processed by Blue Carbon’s employees. “Personal Information” means any information that can uniquely identify a person or be used to contact a person, such as your name or email address. Blue Carbon generally limits access to your Personal Information (except as otherwise disclosed in this Privacy Policy) to employees who Blue Carbon reasonably believes must to come into contact with that information in order to provide products or services to you or to do their jobs. If you create an account on the Site, Blue Carbon will collect certain information in server logs such as: your name, email address, and URL of your website and in some instances, title, street address, city, state, country, postal code, telephone number, and e-mail address, and any other information useful to Blue Carbon’s products and services, if you provide it to us. If you send correspondence to us such as e-mails, Blue Carbon will collect such information, including any Personal Information, in a file specific to you. In general, if you intentionally provide us with Personal Information, Blue Carbon will collect it.

From time to time, Blue Carbon may request other Personal Information in order to provide features, functions or services, but you will always have the choice to decide whether or not to provide the requested information. If you access the restricted access portions of the Site, you may be required to provide additional Personal Information.

Non-Identifiable Information

Additionally, Blue Carbon collects and compiles information relating to your use of the Site which is not Personal Information, such as time, date, browser type, browser language, operating system, domain name of your internet service provider, and IP address (collectively, the “Non-Identifiable Information”) as part of the operation of this Site or during the course of your activities on or use of this Site.

Blue Carbon may use “cookies” and similar technologies such as bots in connection with operation of the Site to help Blue Carbon to personalize and tailor its services and improve the quality of those services by tracking and storing user preferences, trends and patterns. If you visit any restricted access or password protected portions of the Site, you may be required to use cookies, which may include or be linked to Personal Information. Cookies are small pieces of information that are stored on your computer by Blue Carbon’s website server. The use of cookies is common in the industry, and they are used at most major websites. You may customize your browser to automatically inform you whenever a cookie is to be used or refuse all cookies but doing so may impair or prevent the performance of certain functions of the Site, and may not permit access to some areas of the Site. For more information on cookies, see

Blue Carbon uses cookies to allow authentication in restricted access or password protected portions of the Site. This allows Blue Carbon to personalize or regulate the use of the Site, and also permits Blue Carbon to automate the access and data-entry functions of the Site (e.g., login information).

In general, Blue Carbon does not use cookies to track the navigational habits of identified users without the user’s consent. If you visit the Site only to read or download content, much of the information Blue Carbon does collect is only statistical (e.g., the domain from which you access the Internet, the date and time you access the Site, and the Internet address of the website from which you linked directly to the Site) and not personally identifiable. Blue Carbon uses this information about the number of visitors and their use of the Site in aggregate form to make the Site more useful and attractive to you.

Certain information, like archive threads, may be collected by Blue Carbon as a result of the links displayed as a result of a search query on the Site. Blue Carbon uses this information to understand and improve the quality of the Site and related technology including the accuracy and efficiency of the Site.

By using the Site (which resides in part on servers located in the United States), you unambiguously consent to any collection, processing, transfer or use of any Personal Information. If you do not consent to any collection, processing, transfer, or use of such information, please discontinue use of the Site.

Collecting and Using Information

Blue Carbon uses Personal Information for the purpose for which you provided it. For instance, if you registered on the Site, Blue Carbon uses your Personal Information to provide you any alerts or feeds that you requested Blue Carbon send you. If you provide Personal Information in a search query, Blue Carbon uses that Personal Information to provide you search results. If you correspond with us and include Personal Information, Blue Carbon uses the Personal Information to respond to you. Blue Carbon uses your information to provide you customer support.

Blue Carbon may use your email address to send you information about Blue Carbon’s products or services, but you may opt out from receiving these promotional messages. However, Blue Carbon always reserves the right to contact you about your account or customer service issues.

Generally, the Non-Identifiable Information is used to provide better services to users and to improve the Site.

In nearly all cases, the above-described data may be collected or processed by, and transferred to, Blue Carbon’s facilities in the United States and in other countries where Blue Carbon does business. This may be done through the site’s Internet Service Provider (ISP) or through the use of such tools as Google Analytics. This information is gathered to improve the quality of Blue Carbon’s services and Blue Carbon’s ability to market those products and services to specific individuals and organizations that could benefit from them. The Site uses Google Analytics in accordance with the Google Privacy Policy (

Location Information

When you use the Site, we collect and process information about your actual location. We use various technologies to determine location, including IP address, GPS, and other sensors that may, for example, provide the Site with information on Wi-Fi access points and cell towers.

Sharing Information

Non-Identifiable Information and Personal Information about you is disclosed and shared with advertisers, business partners, sponsors and other third parties under limited circumstances. Blue Carbon may disclose the frequency of visits to the Site by the average user. Blue Carbon may disclose information to third parties assisting us in carrying out a transaction or providing a service for you (e.g., packaging, sending and delivering purchases and information to you, clearing transactions, or performing statistical analyses of Blue Carbon’s services, performing promotional services and training services), or in connection with merger and acquisition discussions.

Blue Carbon may share data, including Personal Information about you, with Blue Carbon’s affiliates, partners, subsidiaries and companies or individuals who provide services on behalf of Blue Carbon throughout the world. To the extent that these entities have access to your information, they will have agreed with Blue Carbon to follow or already have privacy practices substantively no less protective than Blue Carbon’s practices described in this document, to the extent allowed by applicable law.

Blue Carbon will release information, including Personal Information, in connection with any valid law, regulation, or legal process (such as a search warrant, subpoena, statute or court order). Blue Carbon may disclose Personal Information to protect or enforce the rights, property or safety of Blue Carbon, its users or other third parties including the disclosure of information with other companies and organizations relating to fraud protection and credit risk reduction.

Blue Carbon may provide Personal Information to Blue Carbon’s trusted businesses or persons to process it for us, based on Blue Carbon’s instructions and in compliance with Blue Carbon’s Privacy Policy and any other appropriate confidentiality and security measures.

Generally, and except as indicated at the time of collection, Blue Carbon does not sell or lease any Personal Information about you to any third party. However, Blue Carbon may aggregate information (gather up data across all user accounts) in a manner that creates Non-Identifiable Information and disclose such information to advertisers and other third parties for other marketing and promotional purposes. In these situations, Blue Carbon does not disclose to these entities any Personal Information. Certain information, such as your name, e-mail address, password, are not disclosed to marketers or advertisers.

You may choose to opt-out from allowing Blue Carbon to provide Non-Identifiable Information to certain partners. Visit,, and to make informed decisions about your online and mobile privacy and to opt-out.

In the event that Blue Carbon is or substantially all of its assets are sold or otherwise transferred, all information Blue Carbon has about you may be included in the transferred assets.

Other Uses Of Information

On the secure portion of the Site, your login information and password are considered confidential. However, this information may be shared if it is necessary to comply with applicable laws, or to assist law enforcement officials and/or the court and judicial systems.


Blue Carbon uses commercially reasonable technical, physical, operational and procedural safeguards to protect Personal Information from loss, misuse, altercation, and unauthorized access or disclosure. Due to the nature of Blue Carbon’s business, including its dependence on the public Internet, Blue Carbon cannot ultimately ensure that private communications and Personal Information will not be intercepted by third parties or otherwise obtained in ways not described in this Privacy Policy. Although Blue Carbon attempts to protect the privacy of users, Blue Carbon cannot absolutely guarantee that such information will remain private. While no security measure can guarantee against compromise, Blue Carbon regularly reviews and updates its security measures in an effort to provide appropriate security for all information held by Blue Carbon.


Blue Carbon takes children’s privacy seriously and does not knowingly collect, use or disclose Personal Information from children and is committed to complying with all applicable laws and requirements, such as the United States Children’s Online Privacy Protection Act (COPPA). Blue Carbon encourages all parents and guardians to instruct their children in the safe and responsible use of personal information on the Internet. The Site is not intended for or directed at children under the age of 13, and Blue Carbon does not knowingly collect information from children under the age of 13. Blue Carbon asks children under the age of 13 not to use the Site.

Information Update

Blue Carbon recognizes that changes can be made to bulletin and message boards and websites regarding website URL’s and message board placement. If you would like to update your information in any way, please log into your account and modify it there, or contact us at


The websites, advertisements and messages linked to by Blue Carbon are developed, published, and operated by third parties over whom Blue Carbon exercises no control. Since Blue Carbon does not control these websites, Blue Carbon encourages you to review the privacy statement posted on these (and all) third party websites. Blue Carbon is not responsible for the privacy statements or practices of websites and services controlled by other companies or organizations.

Data Retention

Blue Carbon will not retain your Personal Information longer than is necessary for the purpose it was collected.

Your Consent and Changes to the Privacy Policy

By using the Site, you consent to the collection and use of your information as Blue Carbon has outlined in this Privacy Policy and to Blue Carbon’s Terms of Use.
Furthermore, by reading this Privacy Policy, you acknowledge that the Site uses YouTube API Services.

Blue Carbon reserves the right to change, modify or update the terms of this Privacy Policy at any time without notice. Blue Carbon posts the revised Privacy Policy on the Site and indicates the date of the current statement below, so you know when it was last updated. If the changes are material, if possible in Blue Carbon’s sole determination, Blue Carbon will give you reasonable advance notice and an opportunity to review the changes before they become effective. If you do not agree to the revised terms and conditions of the Privacy Policy, stop using the Site. Continued use of the Site after any such revision or modification constitutes your acceptance of the Privacy Policy as so revised or modified.


If you have questions regarding Blue Carbon’s Privacy Policy, please email them to or contact us by mail:

Effyis, Inc. d/b/a Blue Carbon Consulting
1050 Wilshire Drive, Suite 118, Troy, MI 48084