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The Role of Viewability in Advertising Monetization

Jul 1, 2023 | Advertising Strategy & Measurement

Introduction to Viewability in Advertising MonetizationViewability is a key part of advertising monetization. Advertisers purchase ads to reach potential customers, but if the ads aren't viewable, then the money spent is wasted. It's essential to understand...

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The Benefits of Using Programmatic Guaranteed Deals for Website Monetization

Apr 7, 2023 | Ad Management & Technology

How Programmatic Guaranteed Deals Help Website Owners Generate Revenue from Display and Video Advertising, Native Ads, Affiliate Ads, and Email Advertising As a website owner, you are always looking for ways to monetize your website and generate revenue from your...

Best Practices for Ad Creative Optimization

Apr 6, 2023 | Ad Management & Technology

How to Optimize Your Ad Creatives to Boost Your Revenue As a website owner, you know that the success of your online business largely depends on generating revenue through advertising. But with so many advertisers vying for the same advertising space, it can be...

How to Optimize Your Mobile Advertising Strategy for Maximum Revenue

Apr 5, 2023 | Revenue Generation & Optimization

The Importance of Mobile Advertising Mobile advertising has become increasingly important in recent years, with more and more people using mobile devices to browse the internet. In fact, according to a report by eMarketer, mobile advertising is expected to account for...