by Blue Carbon Staff | May 2, 2023 | Ad Management & Technology
How Server-Side Header Bidding Can Increase Your Revenue In the world of programmatic advertising, header bidding has become a popular method for website owners to increase their ad revenue. Header bidding allows multiple demand partners to bid on ad inventory...
by Blue Carbon Staff | May 1, 2023 | Ad Management & Technology
Learn the best practices for optimizing ad viewability on your website to improve user experience and increase revenue. The Importance of Ad Viewability Ad viewability is one of the most critical metrics for publishers and advertisers alike. It refers to the...
by Blue Carbon Staff | Apr 29, 2023 | Ad Management & Technology
Learn about the importance of ad size on website revenue and discover the best practices for optimizing your ads to maximize your earnings. As a website owner or publisher, maximizing your revenue is always a top priority. One factor that can significantly impact your...
by Blue Carbon Staff | Apr 28, 2023 | Ad Management & Technology
Ad verification plays a critical role in ensuring brand safety, reducing ad fraud, and improving website monetization. In this beginner’s guide, we explore the importance of ad verification in website monetization and the best practices for implementing it. The...
by Blue Carbon Staff | Apr 21, 2023 | Ad Management & Technology
Discover how AI is revolutionizing website monetization and learn the key benefits and challenges of implementing AI solutions. As websites continue to rely on advertising revenue as a primary source of income, the competition for ad revenue has become increasingly...
by Blue Carbon Staff | Apr 9, 2023 | Ad Management & Technology
A Comprehensive Guide to Measuring the Impact of Ad Frequency As a website monetization consultant, one of the most critical challenges we face is finding the right balance between ad frequency and user experience. It’s a delicate balance that can make or break...