by Jessica S | May 23, 2023 | Digital Advertising & Marketing
Understanding the Benefits of Programmatic Advertising for Website Monetization Are you looking for ways to monetize your website? Programmatic advertising can be a great solution for website owners who want to maximize revenue through display and video advertising....
by Jessica S | May 22, 2023 | Digital Advertising & Marketing
A Beginner’s Guide to Maximizing Revenue and Value in Programmatic Advertising Programmatic advertising has revolutionized the way advertisers reach their target audience online, and it has brought about many opportunities for publishers to monetize their...
by Jessica S | May 21, 2023 | Digital Advertising & Marketing
Learn how to negotiate better deals with your demand partners in programmatic advertising. Understand your value proposition, research your demand partners, leverage data and analytics, negotiate from a position of strength, establish a relationship, and monitor...
by Jessica S | May 15, 2023 | Digital Advertising & Marketing
How to Successfully Implementing Native Advertising Native advertising is an effective way to engage users with content that seamlessly blends in with their browsing experience. However, implementing native advertising can be a challenging task for publishers and...
by Blue Carbon Staff | Apr 27, 2023 | Digital Advertising & Marketing
Discover the benefits of using programmatic guaranteed for video advertising, including increased transparency, efficiency, and effectiveness. As video advertising continues to grow in popularity, it’s becoming increasingly important for businesses to find new...
by Blue Carbon Staff | Apr 25, 2023 | Digital Advertising & Marketing
How to Maximize Revenue with Video Ads while Providing a Positive User Experience If you’re looking to generate more revenue from your website, video advertising is an effective strategy to consider. Not only does video advertising have a high engagement rate, but it...
